Google now lets users in the U.S. order food from six companies—Seamless, Grubhub, Eat24, Delivery.com, BeyondMenu, and MyPizza.com—directly from search results.
If someone searches for a restaurant that offers delivery through one of those providers, an option for “place an order” will show up in its Google information. Users are then shown links to delivery services and complete the order directly on their sites.
Google redirects users to its main search site, and is therefore able to see not only what kind of food and restaurants they are interested in, but also which delivery services they prefer—information that may come in handy as the tech giant builds its other verticals, including e-commerce.
If someone searches for a restaurant that offers delivery through one of those providers, an option for “place an order” will show up in its Google information. Users are then shown links to delivery services and complete the order directly on their sites.
Google redirects users to its main search site, and is therefore able to see not only what kind of food and restaurants they are interested in, but also which delivery services they prefer—information that may come in handy as the tech giant builds its other verticals, including e-commerce.
This is really a great news for restaurant owners. Now they can have good number of visitors from search engine.
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